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Category: Contests

Prize Fulfillment Considerations for Your Next Sweepstakes or Contest

  Prize fulfillment is the part of the sweepstakes or contest that consumers may love the best, but for the promotion administrator there is a lot more involved than putting a prize in the mail. Here are 6 things to consider when putting together a plan for prize fulfillment for your next sweepstakes, contest or instant win game. 1. Prize sourcing Giving away the latest goods, services, and experiences takes

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March 11, 2020 No Comments

Use Unique Codes for Your Next Instant Win or Sweepstakes

  Use unique codes can enhance your next sweepstakes, giveaway, or instant win game. With unique codes incorporated into your promotion you can: Provide tracking of entrants back to a region or store. Give your sales team a specific range of codes that can be tracked back to their sales, which can give you the opportunity to reward the highest producers. Pinpoint game participation to a specific geographic area. Determine

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February 28, 2020 No Comments

How to Run a Legal Scavenger Hunt

  Ever thought about running a treasure hunt or scavenger hunt as part of your brand’s marketing efforts? A legal scavenger hunt is the way to engage your loyal customers and offer a fun, immersive experience. Depending on the level of skill involved in your scavenger hunt, the promotion may be deemed a contest (skill-based) or a sweepstakes (game of chance). Either way, you will want to have a full

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January 22, 2020 No Comments

Can You Run an Instagram Stories Sweepstakes?

  Clients have been asking us lately if they can run an Instagram Stories sweepstakes or contest. Here are the facts. What are Instagram Stories? Instagram Stories are a feature of Instagram that allows users to post short videos or photos of their day in a sort of “highlight reel” that disappears in 24 hours. Similar to Snapchat, you can add text or animation or effects to your posts, as

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January 3, 2020 No Comments

The Most Visited Promotional Marketing Posts You Should Consult in 2020

  These were the most visited promotional marketing posts by Marden-Kane from 2019. There were quite a few trending topics — like TikTok Contests, tying the Tokyo Olympics into your promotion, content moderation basics, and more! You might want to revisit them for your 2020 promotional marketing planning! 1. How to Run a Legal TikTok Contest or Sweepstakes TikTok does not currently have any posted contest guidelines, but that doesn’t

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December 5, 2019 No Comments

12 Reasons to Run a Holiday Promotion — 12 Days of Christmas Style

  Thinking of how to sell in the idea of a holiday promotion to your client or manager? Here are 12 reasons why a holiday promotion would help achieve your 4th quarter marketing goals this year – with a little help from the 12 Days of Christmas. Build your brand: Your brand may be new — no followers, no customers, no sales. What better way to start off than to

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November 6, 2019 No Comments

Cyber Monday Promotion Ideas to Bring Customers to Your Online Site

  A Cyber Monday promotion could be the difference between someone choosing to shop at your online store or at your competition. Plan early for a Cyber Monday promotion specifically tailored to your brand and audience. If you sell online products and want to increase Cyber Monday sales overall: Run an online instant win game with chances to win high value prizes. An instant win game is a fun way

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October 23, 2019 No Comments

6 Things NOT to Do When Planning a Holiday Promotion

  Frequently we give out ideas or strategies for promotions, but sometimes we need to talk about the failures to prevent companies from making the same mistakes. Here is a quick list of what NOT to do when planning your holiday promotion so your brand can outshine the rest. Don’t forget who your customer is. One of my favorite “they did not just actually do that, did they?” moments was

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October 16, 2019 No Comments

Name Your Halloween Promotion! Use Our Super Scary Formula….

Use our creepy formula as inspiration for your next Halloween promotion for your brand. Your scary combination of words could be the next spine tingling brand success story! Use the first letter of your first name as your promotion descriptor: A = The Scary B = The Spooky C = The Creepy D = The Terrifying E = The Eerie F = The Spine Tingling G = The Bone Chilling

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October 4, 2019 No Comments

Sweepstakes Rules Generator vs Custom Sweepstakes Rules

  The allure of a sweepstakes rules generator is that you can create a set of sweepstakes rules for less money and less time. In fact, back in the day, Marden-Kane had an online sweepstakes rules generator of our own. Clients at that time could easily and cost-effectively create their own sweepstakes rules without legal fees or lengthy review times. The reality, however, was that most of our clients actually

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September 19, 2019 No Comments
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Categories

  • Administration & Compliance
  • Articles
  • Branding
  • Case Studies
  • Consultation
  • Contests
  • Digital Marketing
  • Facebook
  • Facebook Contest Apps
  • Google+
  • Home-Slider
  • Infographics
  • Instagram
  • Instant Win Games
  • International
  • Loyalty
  • Marden-Kane
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  • Multicultural
  • Prizes
  • Promotion Planning
  • Promotion Planning and Trends
  • Promotion Trends
  • Responsive Design
  • Security
  • Social Media
  • Sweepstakes
  • Taxes
  • Technology
  • TikTok
  • Twitter / X
  • Uncategorized
  • YouTube
  • Administration & Compliance
  • Articles
  • Branding
  • Case Studies
  • Consultation
  • Contests
  • Digital Marketing
  • Facebook
  • Facebook Contest Apps
  • Google+
  • Home-Slider
  • Infographics
  • Instagram
  • Instant Win Games
  • International
  • Loyalty
  • Marden-Kane
  • Marketing Innovations
  • Mobile
  • Multicultural
  • Prizes
  • Promotion Planning
  • Promotion Planning and Trends
  • Promotion Trends
  • Responsive Design
  • Security
  • Social Media
  • Sweepstakes
  • Taxes
  • Technology
  • TikTok
  • Twitter / X
  • Uncategorized
  • YouTube

Prize Fulfillment Considerations for Your Next Sweepstakes or Contest

  Prize fulfillment is the part of the sweepstakes or contest that consumers may love the best, but for the

Read More

Use Unique Codes for Your Next Instant Win or Sweepstakes

  Use unique codes can enhance your next sweepstakes, giveaway, or instant win game. With unique codes incorporated into your

Read More

How to Run a Legal Scavenger Hunt

  Ever thought about running a treasure hunt or scavenger hunt as part of your brand’s marketing efforts? A legal

Read More

Can You Run an Instagram Stories Sweepstakes?

  Clients have been asking us lately if they can run an Instagram Stories sweepstakes or contest. Here are the

Read More

The Most Visited Promotional Marketing Posts You Should Consult in 2020

  These were the most visited promotional marketing posts by Marden-Kane from 2019. There were quite a few trending topics

Read More

12 Reasons to Run a Holiday Promotion — 12 Days of Christmas Style

  Thinking of how to sell in the idea of a holiday promotion to your client or manager? Here are

Read More

Cyber Monday Promotion Ideas to Bring Customers to Your Online Site

  A Cyber Monday promotion could be the difference between someone choosing to shop at your online store or at

Read More

6 Things NOT to Do When Planning a Holiday Promotion

  Frequently we give out ideas or strategies for promotions, but sometimes we need to talk about the failures to

Read More

Name Your Halloween Promotion! Use Our Super Scary Formula….

Use our creepy formula as inspiration for your next Halloween promotion for your brand. Your scary combination of words could

Read More

Sweepstakes Rules Generator vs Custom Sweepstakes Rules

  The allure of a sweepstakes rules generator is that you can create a set of sweepstakes rules for less

Read More
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Marden-Kane is one of the nation’s foremost promotional marketing service providers. For over 67 years, we’ve supported leading brands to create the best promotional experiences for their most valued customers.

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