Category: Loyalty

Create a Successful Loyalty Program

This post on how to create a successful loyalty program was contributed by Account Coordinator, Cassie Alaimo. Have you ever thought about starting your own loyalty program, but you are worried it won’t be successful? Don’t know where to start? Well worry no more, the following is information that will help you get on the way to starting a successful loyalty program. Customer loyalty is hard these days with so

May 12, 2021 No Comments

7 Types of Incentives to Use For Your Next Promotion

What motivates customers to interact with your brand? Incentives do! Here are seven types of incentives you can use for your next promotion. 1. Prizes: It should come as no surprise that the #1 type of incentive is a contest or sweepstakes prize. People love to win high value prizes, especially cash, trips, and one of a kind experiences that can be won in a game of chance or a

August 12, 2020 No Comments

Customer Loyalty Program Ideas

Many customers spend a lot of money attracting new customers. But what about current customers? Don’t forget about that segment of your business! Here are some customer loyalty program ideas to consider. I used to go to this same nail salon every week. I would bring my children too, and I spent a lot of money in this salon between the pedicures, manicures, massages, and the special designs on my

October 9, 2019 No Comments

20 Things Small Business Customers Want Out of a Rewards or Loyalty Program

If you are creating a loyalty program for your best customers, here are 20 things that customers frequently ask for to get them to come back for more: A welcome kit – customized to your business The option to get updates via text, email — or push notifications on an app if you have an app Rewards bucks/points to spend on items in your store Exclusive discounts Exclusive offers

February 4, 2019 No Comments

4 Reasons Brands Should Embrace Sweepstakers

Sweepstakers, also known as “sweepers” and even as “compers” in the UK, are the people who put hours each day into entering sweepstakes and contests. Many of them consider it a full-time job. These people take promotions very seriously, and are frequently more well-versed in the ins and outs of sweepstakes industry than some brand marketers. Not all brands like the thought of a bunch of professional sweepstakers entering their

November 4, 2016 No Comments

The 7 Deadly Sins of Promotional Marketing

Marketing your products and services with sweepstakes, contests, loyalty programs or coupons is a proven way to get new customers and keep existing ones. How could giving something away or providing incentives go wrong? Trust us, it can. To ensure success, try to avoid any of these 7 deadly sins of promotional marketing. Greed: Asking for money. We know for many companies, the primary goal of promotional marketing is

May 13, 2016 No Comments

Father’s Day Promotion Ideas

Father’s Day is sneaking up on us. And if you have a product that speaks to dads, you should embrace all your dad fans out there by running a contest or sweepstakes to build up your fan base and increase brand loyalty. Here are a few promotion ideas to help your brand celebrate all the Dads out there! #DadLife Instagram Sweepstakes: New dads holding their babies. Dads coaching soccer games.

March 15, 2016 No Comments

50 Reasons to Run a Sweepstakes or Contest

Looking for a reason to run a sweepstakes, contest, instant win game, rewards program or loyalty campaign? Here are 50 of them! To create an email opt-in list. To create a mobile opt-in list. To give away your products. To build your brand. To encourage brand loyalty. To encourage product try-on. To encourage product usage. To encourage product trial. To reward your loyal customers. To introduce your customers to

November 4, 2015 No Comments

How to Build Customer Loyalty

Customer loyalty to a brand hinges on a delicate balance of give and take. The brand must give customers what they seek; customers, in turn, pay money for the privilege. The extent to which these two dynamics balance each other can be defined as customer loyalty. There are many ways to create the right balance. Some of the most important are listed below. Good Communication The right amount of communication

July 31, 2012 No Comments

Create a Successful Loyalty Program

7 Types of Incentives to Use For Your Next Promotion

Customer Loyalty Program Ideas

20 Things Small Business Customers Want Out of a Rewards or Loyalty Program

4 Reasons Brands Should Embrace Sweepstakers

The 7 Deadly Sins of Promotional Marketing

How to Build Customer Loyalty

Does your reward program need a kick in the pants?

Create a Successful Loyalty Program

7 Types of Incentives to Use For Your Next Promotion

Customer Loyalty Program Ideas

20 Things Small Business Customers Want Out of a Rewards or Loyalty Program

4 Reasons Brands Should Embrace Sweepstakers

The 7 Deadly Sins of Promotional Marketing

How to Build Customer Loyalty

Does your reward program need a kick in the pants?