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Category: Marden-Kane

Top 5 Posts from 5 Years of Marden-Kane Blogs

  What’s our most popular blog? See for yourself as we list out our most popular content, as ranked by visits, from our 5 years of blog content. 1. What is Promotional Marketing? Promotion marketing is any message that includes an incentive to persuade the target audience to take immediate action, thereby driving some form of brand interaction that leads to a current or future purchase.  Promotion is different from advertising

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December 15, 2014 No Comments

Top 10 Promotional Marketing Blogs of 2014

  As 2014 wraps up, we thought we would look back and see what our most popular blogs of the year were. Here is the list of the Top 10 blogs published in 2014 ranked by the number of times they were visited this year. 1.     5 Social Valentine’s Day Sweepstakes Ideas Love is in the air! Make it work for your brand with a Sweepstakes. Here are five ideas

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December 4, 2014 No Comments

9 Holiday Gift Ideas for Promotional Marketers (Like Us!)

  Here is some insight into what gifts we promotional marketers really want for the holidays. While these ideas may not resonate with everyone, these are the tried and true, most buzz-worthy items that we have fought over in our office. Take note as you plan out your holiday gift list to your colleagues and friends in the marketing profession (or more specifically, to your friends here at Marden-Kane!). These

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November 11, 2014 No Comments

Why An Affidavit is Required to Claim a Prize

  Rosemary Stein, a Vice President here at Marden-Kane, explains why an affidavit is necessary in a sweepstakes. An affidavit is a legal statement made in writing. Sweepstakes sponsors use this document to determine your eligibility to win a prize. The winner signing the affidavit declares the facts stated in the affidavit to be true, and confirms this under oath. The affidavit will ask you to confirm that: 1) the

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February 13, 2014 2 Comments

Top 10 Marden-Kane Blog Posts of 2013

  Here are the most visited, shared and read content from the 2013 Marden-Kane Blog in order of popularity. 1. Changes to Florida Sweepstakes Registration and Bonding Requirements One of the core administrative services necessary when a sweepstakes prize structure exceeds $5,000 is the registration and bonding of the promotion in Florida, New York and potentially Rhode Island depending on the nature of the concept structure.  Much to the chagrin

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December 20, 2013 No Comments

What’s Your Holiday Dream?

  Everyone has a dream. A wish. A hope for that special SOMETHING. And the holiday season is that time when we share our wishes and dreams with others in the hopes that we will get what we want. When my kids were little I was appalled when they told Santa their dreams. One asked for world domination. One asked for The Toadies (a band) to get back together. And

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December 6, 2013 No Comments

Marden-Kane is Thankful For…..

We asked Marden-Kane employees what they were thankful for this Thanksgiving and here are some of their responses: In life, whether personal or business, each of us has the ability to be kind, and effective. I am grateful for that quality (and often need to be reminded of it!)  Marc   What am I thankful for? – everything and everyone! We never really know what will become of your life,

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November 27, 2013 No Comments

Prize Procurement and Fulfillment Services can be Basic or Exotic

    Speed and accuracy are must have qualities in simple procurement and fulfillment assignments and most agencies can handle the responsibility.  But we have been in planning meetings where we hear clients say keep the prize structure simple.  Why?  If you have a complex prize in mind that pays off your brand strategy, you just need a more experienced and resourceful agency to make it a reality. We immerse

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October 18, 2013 No Comments

The three scariest promotion scenarios you are likely to ever face.

    At Halloween, many of us get a thrill from visiting a haunted house.  We get to put ourselves into a controlled kind of scared, something that we can turn off when we have had enough.   But what if you start something you can’t turn off?    What if your promotion becomes a victim of being at the wrong place at the wrong time?  Now that’s scary.  Here are our

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October 10, 2013 No Comments

Your Winners List Can Be a Marketing Tool

  And the winner is… surprise – your brand! There is an important difference between simply preparing a winners list which is a basic legal requirement, and posting winners.  So when addressing the issue of winners lists, use the opportunity to accomplish a few important things. Compliance — First there is the administrative requirement.   By law, a winners list must be made available to the public (either online or by

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October 1, 2013 No Comments
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Recent Posts

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  • Articles
  • Branding
  • Case Studies
  • Consultation
  • Contests
  • Digital Marketing
  • Facebook
  • Facebook Contest Apps
  • Google+
  • Home-Slider
  • Infographics
  • Instagram
  • Instant Win Games
  • International
  • Loyalty
  • Marden-Kane
  • Marketing Innovations
  • Mobile
  • Multicultural
  • Prizes
  • Promotion Planning
  • Promotion Planning and Trends
  • Promotion Trends
  • Responsive Design
  • Security
  • Social Media
  • Sweepstakes
  • Taxes
  • Technology
  • TikTok
  • Twitter / X
  • Uncategorized
  • YouTube

Top 5 Posts from 5 Years of Marden-Kane Blogs

  What’s our most popular blog? See for yourself as we list out our most popular content, as ranked by

Read More

Top 10 Promotional Marketing Blogs of 2014

  As 2014 wraps up, we thought we would look back and see what our most popular blogs of the

Read More

9 Holiday Gift Ideas for Promotional Marketers (Like Us!)

  Here is some insight into what gifts we promotional marketers really want for the holidays. While these ideas may

Read More

Why An Affidavit is Required to Claim a Prize

  Rosemary Stein, a Vice President here at Marden-Kane, explains why an affidavit is necessary in a sweepstakes. An affidavit

Read More

Top 10 Marden-Kane Blog Posts of 2013

  Here are the most visited, shared and read content from the 2013 Marden-Kane Blog in order of popularity. 1.

Read More

What’s Your Holiday Dream?

  Everyone has a dream. A wish. A hope for that special SOMETHING. And the holiday season is that time

Read More

Marden-Kane is Thankful For…..

We asked Marden-Kane employees what they were thankful for this Thanksgiving and here are some of their responses: In life,

Read More

Prize Procurement and Fulfillment Services can be Basic or Exotic

    Speed and accuracy are must have qualities in simple procurement and fulfillment assignments and most agencies can handle

Read More

The three scariest promotion scenarios you are likely to ever face.

    At Halloween, many of us get a thrill from visiting a haunted house.  We get to put ourselves

Read More

Your Winners List Can Be a Marketing Tool

  And the winner is… surprise – your brand! There is an important difference between simply preparing a winners list

Read More
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Who We Are

Marden-Kane is one of the nation’s foremost promotional marketing service providers. For over 67 years, we’ve supported leading brands to create the best promotional experiences for their most valued customers.

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  • Marden-Kane, Inc
  • 575 Underhill Blvd. Suite 222
  • Syosset, NY 11791-3416
  • expert@mardenkane.com
  • 516-365-3999

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